EXPLORATORY FACTOR ANALYSIS OF MARKETING MIX OF PURCHASING DECISION TO BUY GREEN PRODUCTS IN THAI CONSUMERS

Author details:

  • Ampol Chayomchai, Phetchabun Rajaphat University, Phetchabun, Thailand.
  • Chaturong Charastrakul, Chaturong Cooling Limited, Nonthaburi, Thailand.

Page Numbers: 18 - 18

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