THE INTERCHANGES OF HEDONIC-UTILITARIAN VALUES TOWARD INFORMATION SYSTEM-USERS SATISFACTION: A CASE OF SOCIAL MEDIA USERS
Author details:
- Andri Zainal, State University of Medan, Medan, Indonesia, University of Malaya, Kuala Lumpur, Malaysia.
- Gaffar Hafiz Sagala, State University of Medan, Medan, Indonesia.
- Rusnah Muhamad, University of Malaya, Kuala Lumpur, Malaysia.
