PROPOSED STRATEGY FOR PT DYANDRA PROMOSINDO TO CREATE SUSTAINABLE GROWTH : A STUDY ON INDONESIA INTERNATIONAL MOTOR SHOW EVENT
Author details:
- Priscilla Maulina Juliani Siregar, School of Business and Management Institut Teknologi Bandung, Bandung, Indonesia.
- Asnan Furinto, Binus Business School, Bina Nusantara University, Jakarta, Indonesia