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THE IMMEDIATE IMPACT OF INSTAGRAM POSTS ON CHANGING THE VIEWERS’ PERCEPTIONS TOWARDS TRAVEL DESTINATIONS

DOI: 10.25275/apjabssv3i2bus1

Author details:

  • Saleh Shuqair, Bahrain Polytechnic, Manama, Bahrain
  • Philip Cragg, Bahrain Polytechnic, Manama, Bahrain

Scope: Business

Page Numbers: 01 - 12

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Download Paper: http://apiar.org.au/wp-content/uploads/2017/07/1_APJABSS_v3i2_Bus-1-12.pdf