MARKETING STRATEGIES TO ENHANCEATTRACTIVENESS OF SHOPPING MALLSCASE STUDY: MALL RATU INDAH MAKASSAR

Author details:

  • Rillyan Nur Ramadhani, Bandung Institute Technology, Bandung, Indonesia.
  • Atik Aprianingsih, Bandung Institute Technology, Bandung, Indonesia.

 

Scope: Business

Page Numbers: 101 - 112

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Download Paper: http://apiar.org.au/wp-content/uploads/2017/02/11_APJABSS_Feb_BRR724_BUS-101-112.pdf