THE EFFECT OF USER ACCEPTANCE ON CONTINUANCE INTENTION FOR ONLINE SHOPPING (RESEARCH ON INSTAGRAM USER)

Author details:

  • Brian Gregory Adhihendra, Gadjah Mada University, Yogyakarta, Indonesia.
  • Sahid Susilo Nugroho, Gadjah Mada University, Yogyakarta, Indonesia.

Page Numbers: 49 - 59

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